McDonald’s Happy Meal of the Future


Wired magazine is holding a contest to collect ideas and images for a McDonald’s Happy Meal of the future for Found, a popular monthly feature article that imagines what “…our world will look like in 10, 20, or 100 years.”  The Entry by Will McBill caught our attention. We will keep you posted if an image is uploaded to accompany the description. In the meantime we will scour our database to locate any existing products, that in combination, could make the Happy Senior Meal of the future available today.

Happy Meal Senior (for adults 65 and over) by Will McBill


Big Mash® – EZ Chew Burger

Golden Frize® – Fat Free French Fried Style Soy Product

Senior Soft® – Lightly Carbonated Liquid Stool Softener

Adorable “Gypsy”® – Plush Toy with Built-In GPS to Help Happy Seniors Find Their Way Home Again


Health-Aware Home Starter Package, an Artifact from the Future

In a June 9, 2006 Business 2.0 article Christopher Null writes, “Trendspotting is serious business. So much so that the Institute for the Future, a Palo Alto-based think tank, produces an annual 96-page 10-year forecast – an exhaustive compendium of societal and technological trends, widely regarded as the bellwether of long-range planning.

Just one problem: “Clients weren’t reading the reports,” admits Jason Tester, the IFTF’s research and design manager.

So, in summer 2003, Tester tried a different tack that became known as “artifacts from the future”: mocked-up products claiming to be from,” (the future).

A summary of why Institute for the Future creates artifacts. Full article here:  Artifacts from the future

First, their tangible, specific nature forces us to think hard about what we really believe.

Second, thinking about artifacts makes you think hard about the interrelationships of technological, social, economic, and cultural factors.

Third, the shift to artifacts reflects our own sense that design is going to be a critical strategic skill in the future.

Fourth, many of our clients actually make things. They already communicate with each other in a language of prototypes.

Finally, artifacts from the future are part of a larger trend in the Institute of drawing closer lines between our research/brainstorming methods, and the media we use to communicate our ideas.

Personal Mobility Concept from Toyota


TOYOTA i-REAL represents the next stage of Toyota’s personal mobility development, following the PM, i-unit and TOYOTA i-swing. The name “REAL” symbolizes the hope for commercialization in the near future.
TOYOTA i-REAL is the realization of Japanese originality, through the harmonization of mobility and state-of-the-art robotics in a compact body. It is the attainable vision of a seamless movement from room, to pavement, to road. In pedestrian areas, shortening its wheelbase allows it to maneuver naturally among people at eyelevel. And on the road, the wheelbase lengthens to provide a lower center of gravity and more agile driving performance.
The motif of TOYOTA i-REAL’s design, based on Toyota’s “j-factor”, is an eggshell that holds the driver tight, and within its thin structure integrates two contradictory elements in harmony; the sense of security offered by the protection of its hard skin, and the peace of mind that the driver gets from being gently wrapped within its soft interior.
The simplicity of design relates to the Japanese aesthetic. An object that could be perceived as modern art inside a room, and outside the silhouette looks as graceful as the movement of the vehicle and driver.
TOYOTA i-REAL’s LED back display constantly changes to express the driver’s feelings, and its deep elegant glossy finish gives the vehicle aura and value.