The following digital version of a print catalog was created using observation, synthesis, prototype development, and field-testing elements. It is a user-centered prototype merchandise catalog, mashed-up from a variety of print media to capture and communicate the unmet needs and the “consumer voice” of a new generation of adults who want personalized solutions and innovative ideas to thrive at thrive at HOME, stay connected to their COMMUNITY, and fortify personal INDEPENDENCE.
A mash-up of existing advertising print media with toned down intentions of SUBVERTISING and a healthy dose of ERASURE POETRY to convey the GoodDesignAgeWell.com POV.
gooddesignagewell.wordpress.com 
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Peter
http://tinyurl.com/iagewell-facebook